Uncover Insights with Dynamic UX Mapping

Map wants, needs, and journeys to create UX strategies that drive results—at Agile speed.

Strategic Personaand Journey Mapping
Enterprise-GradeCollaboration
Zero DesignSkills Required
Use it for competitor research, exploring personas, or planning new initiatives.
Try AI Mapper
Instantly
Generate persona
Try AI Mapper
Instantly
Generate persona
AI-generated Mappers are optional and serve as a powerful starting point. The frameworks themselves are built to save time, align teams, and uncover deeper insights.
Enterprise-grade Collaborative Workspace
Amazon
samsung
microsoft
barclays
razorfish
figma
macys
Evgo
hpe
Cisco
meta
Amazon
samsung
microsoft
barclays
razorfish
figma
macys
Evgo
hpe
Cisco
meta
Amazon
samsung
microsoft
barclays
razorfish
figma
macys
Evgo
hpe
Cisco
meta
Amazon
samsung
microsoft
barclays
razorfish
figma
macys
Evgo
hpe
Cisco
meta

UX Frameworks for Mapping

Create Persona, Behavioral, and Customer Journey Mappers with features that make discovering insights easy, fast, and impactful for your business.

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Ask, Explore, & Discover Insights

Explore insights at your own pace—ask questions directly to your personas, explore trends, or let data guide you through key findings. Make exploration easy, intuitive, and human.

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Build Mappers from Scratch or Fast with AI

Generate persona mapping for new projects in minutes! Confidently discover new user insights to supercharge your UX.

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Mapper Analytics

Turn user data into actionable insights with quantified analytics. Visualize and compare personas to drive smarter, faster UX decisions.

All Your User Insights, in One Place

Create and manage all your personas in a single, streamlined view. Identify the common and unique needs across personas to prioritize features with clarity.

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Collaboration Simplified

Connect with your team effortlessly—share insights, review progress, and export reports to keep projects moving forward seamlessly.

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Shape User Narratives

Create detailed mappers that reveal user stories. With a clear view of needs and motivations, empower your UX team to make informed decisions.

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Expanded Attribute Library

Access a library of demographic, psychographic, and behavioral insights. Map each persona in-depth for a clear understanding of your users.

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Prioritize and Assign

Bridge the gap between UX and Product teams. Assign tasks with clarity, prioritize what matters, and drive better outcomes with focused collaboration.

Prioritize Features with Confidence

Get clarity on what features matter most. The Red Routes Matrix shows where to focus your resources for maximum impact.

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Nate Duckworth

Senior UI/UX Designer

Wow! Intuitive, quick to learn, excellent visualization of complex concepts. I'm in love. Thanks BuildUX, loving this product!

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Monika Farnbach

Senior Design Researcher

I really love the UI Review & Persona Mapper, especially their analytical capabilities. Also, the design is super nice and they are very easy to use.

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Hannah Zachary

Owner & Principal Designer

I LOVE this tool! I just dove in and started mapping. I think the fact that I was able to do so without any hiccups speaks volumes. Very well done!

Create and collaborate onUX maps for Strategic UX.

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